
Best Design Retail
for a fitout up to 500k
Elvin Tan Design
Merry Seasons – Boxhill Central
Merry Seasons reworks the typology of the typical convenience store, a new retail concept for overseas lifestyle brands, designed for the curious and engaged consumer, and the casual passer-by who walks in expecting one thing and finds the unexpected.
Merry Seasons is a place of discovery. A new retail concept for overseas lifestyle brands offering a collection of personal care items, light food and drink, and home accessories.
The idea of discovery, encounter and pause forms the brief.
Full span of glazing panels where sightlines are filtered and framed encourage the extension to the interior which serve as a subtle backdrop for the products. Designed for the curious and engaged consumer, and the casual passer-by who walks in expecting one thing and finds the unexpected.
Walking through a lightbox portal, customers find themselves in a multi-purpose exhibition-like space showcasing different products. Each space is connected and interwoven creating a dynamic sense of exploration.
A square canvas called for a series of spaces that are carefully crafted to take the customer on their own unique journey. At each of these tactile touchpoints, there is purposeful encouragement to engage with the product.
To encourage a smooth transition, two big circular display invite a full circle visual and journey throughout the store which cleverly separates the type of products, without compromising on space.
Various open display cabinets create “an intimacy” with the products, placing them straight into the hands of shoppers.